CASIO BABY-G - Paper Style Illustration Project
Paper-style illustration project created for Casio Baby-G, a global watch brand.
The project explores bold color, playful form, and graphic storytelling inspired by the iconic Baby-G design language.
The illustrations were developed for digital and animated formats, combining hand-cut paper aesthetics with clean graphic structure suitable for brand campaigns, social media, and visual storytelling.
BABY-G Global Social Media Illustration Content
Casio Baby-G → playful promo illustrations for campaign where ara Illustration & Animations for Casio Brand.
4 REELS video (10-15sec) for Website and SNS (Instagram and Facebook) | Worldwide Casio Baby-G Official
Producer & Creative Director - YoNing Lai / 宥甯 賴 (Tokyo-based creative agency Bestimmung Creative).